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Domain 4: Communication and Collaboration Strategies for Enhanced Wellness Initiatives

Communication and Collaboration Strategies
for Enhanced Wellness Initiatives

Course Description
Learn innovative approaches to increase the effectiveness of wellness programs, practices, and initiatives through inclusive communication and collaboration. We will explore key methods for engaging a variety of stakeholders in strategic communication practices for enhanced connection and well-being. Discover how using the strengths of interdisciplinary teams, organizational development, and communities can lead to better outcomes.
Competencies & Learning Objectives
This course supports the following competencies within the “Communication & Connection" domain of the NWI Wellness Promotion Competency Model:
    • Recognize the influence of organizational development, leadership, and culture on individual wellness.
    • Articulate to key stakeholders the value of wellness for individuals and how it supports the organization's and/or community's mission, purpose, and strategic goals.
    • Establish collaborative relationships and interdisciplinary teams to promote sustainable wellness practices that meet long-term individual, organizational, and/or community goals.
    • Use meaningful and inclusive communication methods and technologies to support, manage, and promote wellness initiatives.
Following his course, you will be able to:
    • Define wellness according to the National Wellness Institute.
    • Identify approaches that may be used to holistically and inclusively enhance well-being within the three pillars of the NWI Multicultural Wellness Wheel.
    • List key reasons a comprehensive wellness strategy can provide value to individuals, organizations, and communities.
    • Explain how various elements of organizational or community culture impact well-being.
    • List key characteristics of successful and transformational leaders.
    • Define what it means to be a self leader.
    • Identify key stakeholders and potential partners for wellness initiatives.
    • Differentiate between Return on Investment, Value on Investment, and Personal Return on Investment.
    • Recognize ways to communicate differently with stakeholders.
    • Make the case for wellness initiatives to various stakeholders.
    • Identify processes to develop and maintain collaborative relationships with stakeholders.
    • Provide an example of how to leverage collaborative relationships among stakeholders, partners, and interdisciplinary teams can influence long-term individual, organizational, and/or community wellness-related goals.
    • Identify key benefits and components of a comprehensive and integrated communication strategy.
    • List the six basic steps of the Communication Audit process.
    • Determine key objectives for communicating about wellness initiatives.
    • List characteristics of inclusive communication methods and strategies.
    • Identify methods, technologies, and channels to support a comprehensive communication strategy.
Content Developer: Sallie Scovill, PhD, CWP
Dr. Scovill is a Professor in the School of Health Science and Wellness, College of Professional Studies, University of Wisconsin Stevens Point. Sallie oversees the employee wellness program at UWSP, which was awarded a Bronze Level Award from the Governor’s Worksite Wellness Program. Sallie is also a faculty for the National Wellness Institute’s Worksite Wellness Specialist Certificate course and is a board member for the Wellness Council of Wisconsin. Sallie has been working in the field of wellness for 33 years. She is Yoga Alliance certified instructor, has taught group fitness for 32 years, completed training in resilience from the Organization Wellness and Learning Systems, certified in Mental Health First Aid, and utilizes the VIA Character Strengths to assist students grow more resilient using their unique character strengths.
This course was developed through a collaboration between
National Wellness Institute and Butler's Division of Professional Studies.